Apple to integrate ChatGPT with Siri on iPhone, iPad and Mac
Apple is integrating ChatGPT with its voice assistant after unveiling new AI features at its latest annual developer conference.
The updates will allow iPhone, iPad and Mac users to find relevant information and generate text and content using Siri for the first time.
Apple said the new system will be called “Apple Intelligence.”
Craig Federighi, Apple’s Senior VP, noted: “It draws on your personal context to give you intelligence that’s most helpful and relevant for you, and it protects your privacy at every step.”
Apple has partnered with OpenAI to bring ChatGPT to its devices.
The move has been long awaited following huge developments in AI during the last 18 months; rivals Google and Microsoft have made it a cornerstone of their products and services.
Apple has now joined the party, but there was a lukewarm reaction from critics and investors as the company’s shares dipped 1.91% on the day of the announcement.
Elon Musk said Apple is selling customers “down the river” regarding data security.
Apple has countered those concerns by stating that ChatGPT requests will be handled on the device without storing data.
The new partnership is interesting, considering Apple prefers full autonomy over its products and doesn’t usually relinquish control to third parties.
iPhone, iPad and Mac users are likely to welcome the improved functionality of Siri, which has fallen behind rivals, including, in recent years, Google Assistant.
In addition to its AI announcements, Apple confirmed its mixed reality headset, Vision Pro, will finally be available in the UK in July.